BA Business Administration with Artificial Intelligence
Apply business-focused AI, machine learning and automation to optimise processes and encourage strategic innovation within organisations.
Bachelor (BA) Business Administration in Germany
Study fully in English at our Cologne campus.
Graduate with a German state-accredited degree.
Develop practical skills shaped by real industry demands.
Launch your career in Germany with an 18-month post-study work visa.
Degrees that get you hired, taught completely in English.
Build a new career in Germany with an IU degree. Apply to study at our international campus by September 5th and save up to 20% on tuition fees.
Specialisations
Gain practical experience and build specialist expertise
The B.A. in Business Administration provides a solid grounding in the fundamentals of business, while offering real-world experience through a compulsory internship. Select an area of study such as Artificial Intelligence, Business Analytics, Entrepreneurship, International Management, Logistics, or Organisational Development and Change, and develop expertise in one of today's most sought-after fields. You will graduate career-ready, equipped with the practical, hands-on expertise and strategic mindset that modern organisations demand.
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BA Business Administration with Business Analytics
Translate complex business data into actionable strategic insights using analytical models, data tools and statistical methods.
BA Business Administration with Entrepreneurship
Gain the business mindset and practical tools required to launch, manage and grow new ventures in competitive markets.
BA Business Administration with International Management
Become an expert in global business environments, cross-cultural leadership and international market dynamics in order to manage organisations worldwide.
BA Business Administration with Logistics
Specialise in supply chain management, purchasing and operational logistics, enhancing efficiency and supporting data-driven business decisions.
BA Business Administration with Organisational Development and Change
Learn to navigate change, improve processes, and support sustainable growth through effective leadership and strategic planning.
Career
Your career opportunities with a Bachelor in Business Administration
Germany's strong and multifaceted commercial environment provides business administration graduates with many engaging career options. Graduates can succeed in roles across multiple sectors thanks to their combination of practical skills and broad business knowledge. Well-known companies such as Siemens, Bosch, Deutsche Bank, Allianz and BMW regularly recruit business graduates for roles in management, finance, marketing and operations. Starting salaries for Bachelor's degree holders in Business Administration average around €40,800 € to €66,250. Consider these popular career paths after your degree:
Business Analyst
Your role will involve bridging the gap between IT and organisational needs by applying commercial insight to identify, analyse and implement effective solutions. As a key communicator, you will collaborate closely with stakeholders to translate all requirements into successful technological outcomes.
International Sales Manager
By identifying opportunities, managing client relationships and negotiating international deals, you will drive sales growth in global markets. Your responsibilities will include developing sales strategies, analysing trends, and collaborating with internal teams to ensure that customer needs are met worldwide.
Supply Chain Manager
You will be responsible for overseeing all aspects of the supply chain process, including procurement, logistics and inventory management. Playing a vital role in ensuring the smooth running of these operations, you will drive efficiency and improve the company's bottom line.
This is what our students say
B.A. Business Administration
Lukas Fassbender
The intercultural training at IU gives me a definite advantage in my international work environment. The English language commitment of IU was an ideal preparation.
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